This study includes two phases of reporting: Phase 1 conducted among 1,000 homeowners to determine how they are using big box stores, IKEA and other major sources for product purchase decisions for kitchen products. Phase 2 explores the homeowners' experience with designers, installers and contractors and also how professional kitchen designers are using big box stores. Learn More
This study explores how kitchen and bath showrooms are changing to better serve their customers and identify some of the best practices of showrooms. Learn More
Based on insights from professional kitchen designers, this study uncovers emerging trends in kitchen design, kitchen attitudes and perferences for colors and finishes for kitchen products as well as support they are looking for from manufacturers. Learn More
This study of affluent U.S. homeowners and kitchen designers who do high-end kitchens explores how affluent consumers differ from their contemporaries about their attitudes and design preferences for their kitchens. Learn More
This study explores the sales and marketing efforts of kitchen and bath dealers and designers and to determine how manufacturers can assist them in growing their businesses. Learn More
This large study based on three online studies among U.S. consumers and professional kitchen designers assesses the attitudes and thinking of Generation Y consumers around the kitchen. Learn More
This study examines how kitchen and bath designers and dealers approach the design process and where they might need support to make their work easier. Learn More
Based on the experience of homeowners who are undergoing a kitchen renovation, this study uncovers insights about the remodeling experience - from the first spark to shopping and product selection, identifying ways to make the remodeling and buying process go smoother and quicker. Learn More
Based on insights from kitchen designers as well as homeowners, this study uncovers emerging trends in kitchen design, kitchen attitudes and perferences for colors and finishes for kitchen products. Learn More