Generations in the Kitchen
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Millennial Home Buyers & Their Kitchens
$4,950.00 (Free For Members!)Based on data 300 Millennial homeowners (ages 21 to 35) who bought a home in the past two years. This report provides data about the attitudes and thinking of younger consumers around the kitchen, and highlights the differences between Millennials and older generations in the role of kitchen played in the home buying process.
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The Culture Code for 'Kitchen' in America
$4,950.00 (Free For Members!)This report is a summary of three discovery groups conducted among consumers in various generations to explore their kitchen memories to understand consumers' deep emotional connections to kitchens. Learn More
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