Kitchen Reports

Discover first-hand how people really live in their kitchens. This modified ethnographic study follows 26 adults in 12 households from across the country as they use their kitchens on a daily basis and share their frustrations and delights through diaries, photos and survey responses. The goal of the study was to give kitchen product manufacturers a new perspective on opportunities for innovation and product development. Learn More

Approximately 30% of U.S. consumers who have completed a kitchen renovation project over the past year, have indicated they would spend more money on the project if they had to do it over. What's the forecast for kitchen remodeling? Where do people go for ideas and inspiration? This 26-page report uncovers the details behind kitchen remodeling projects and related consumer behavior. Learn More

An average of 16% of U.S. consumers have completed a kitchen renovation project over the past year, and when completed, nearly 3 out of 4 people would have done something differently! What would they have done differently? What is driving today's kitchen remodeling projects? How much does 'going green' impact planning and purchase decisions? This report delivers answers to these questions and more, giving you detailed insights needed to market effectively to today's consumers. Learn More