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Dream Kitchens - Exploring Online Discussions about Consumers' Ideal Kitchen Wish List

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Quick Overview

Insight into attitudes and emerging themes from online conversations related to what people are looking for in their ideal dream kitchen.

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Product Description

 


Report Length: 85 Pages | Published: 2011 | File Format: PDF


Using RICKI's 'contextual theme analysis', this study analyzed hundreds of online conversations across multiple forums and message boards to reveal Americans' dream kitchens and what consumers are looking for in their ideal kitchen.


This 85-page report is based on an analysis of 1,416 online conversations and was completed in 2011.


Specific topics include:



  • Major Appliances

  • Sinks, Faucets, & Plumbing

  • Cabinets & Islands

  • Lighting

  • Flooring

  • Size, Layout & Style of a Dream Kitchen

  • Storage & Organization

  • Other Kitchen Aspects including Cookware, Hardware, Ventilation, & Small Appliances

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