Explores the differences between four generations of American consumers (Gen Ys, Gen Xs, Boomers and Matures) on plans for kitchen remodeling/improvements in the next 12 months.
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This study compares four generational groups (Generation Y, Generation X, Baby Boomers, Matures) for kitchen product and style preferences as well as satisfaction with various parts of their kitchens and remodeling plans. Learn More
The composition of the American household is changing and this is having an effect on what consumers want when remodeling or building their kitchen. This two-part study delves into how people with children view their kitchens and compares their needs, attitudes and remodeling plans to those with other family structures. Learn More
Organized. Well-equipped. Comfortable. Three words most frequently associated with describing the ideal kitchen among upscale consumers. What are these power-consumers looking for in their kitchens? How does differ among moderate, high-end and ultra high-end households? This 48-page report reveals insights from 1,087 U.S. consumers and compares results between households with varying incomes. Learn More
Most U.S. consumers give some consideration to the environment when making purchases for the kitchen. In fact over 30% of consumers strongly consider the 'green' aspect as part of the decision making and buying process. What does 'green' really mean? Discover more about what's driving today's 'green kitchens' with this 15-page report which reveals what professional kitchen designers from across the country are hearing from consumers. Learn More
This study identifies which features are most important relative to other features when it comes to cabinetry, countertops, sinks, faucets, ranges, dishwashers, refrigeration, and ventilation. This 44-page report is based on 1,008 U.S. homeowners. Learn More
