Besides eating, taking medication or vitamins is among the top activities by people do in their kitchens. When it comes to technology, use of computers in the kitchen has nearly doubled. Based on research conducted among 2,906 U.S. consumers, this 20-page report provides a unique look into how people are using their kitchens today. Learn More
If cost were not a factor, consumers would most want a cooktop with a built-in grill. How about a microwave that reads bar codes to set the cook time? What's on top of the list when it comes to making changes to the kitchen? Based on research conducted among 2,906 U.S. consumers, this 28-page report provides the inside scoop on what people are looking for in their 'ideal kitchen'. Learn More
Men and woman differ incredibly on many issues, and the design of a kitchen is no different. This study examines the difference in the wants of upscale women and men when it comes to what many consider, the most important room in the house. What's more important brand or features? Questions like this were asked and answered, finding both differences and similarities between these groups.
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Nearly 40% of online conversations about appliances involve people seeking or giving purchasing advice and recommendations. This 44-page report utilizes the latest social media monitoring and reporting tools to explore 1,800 online conversations related to kitchen appliances. Learn More
Two out of five online faucet-related conversations about faucets involve people seeking advice on technical issues or repair problems. This 27-page report utilizes the latest social media monitoring and reporting tools to explore 1,800 online conversations related to faucets. Learn More
What features are on consumers' Ideal kitchen wIsh list and how does it differ among demographic groups?
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When it comes to online conversations, what are the most popular topics about refrigerators? This visual WordCloud reveals insights.
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