Report Length: 53 Pages | Published: 2011 | File Format: PDF
This study explores some of the best practices of kitchen and bath showrooms.
This 53-page report in based on a survey of 382 kitchen and bath dealers and designers and was conducted in May 2011.
Specific topics include:
- Size of existing showrooms vs. planned showrooms in the next 12 months
- Allocation of square footage devoted to kitchen products, bath products and others
- Average number of full and partial kitchen and bath displays
- Planning to add kitchen or bath displays in next 12 months
- Frequency of upgrading displays
- Product lines currently carried
- Eco-friendly products carried
- Universal design products carried
- Number of product lines carried
- Product lines expected to be changed or added in next 12 months
- Plans for new showrooms (number of product lines, kitchen vs. bath, type of products)
- Marketing activities of showrooms
- Use of technology tools for showrooms (laptops, tablets, HDTV, smartphones, etc.)
- Use of online marketing tools used
- Business outlook and predictions for showrooms in next 5 years